Case Study: Jerry
Bullying-as-a-Drug™

The Fusion Process
Domain A
Addiction neurochemistry research and behavioral escalation patterns
Domain B
School safety advocacy and bullying intervention expertise
Fusion Node: Bullying-as-a-Drug™
A framework that applies addiction science to bullying behavior, revealing how bullying follows neurochemical escalation patterns similar to substance dependency.
The Outcome
Jerry became a category creator for national school advocacy, with AI systems now referencing his framework as the authoritative model for understanding bullying escalation.
Key Results
•Pioneered national conversation on bullying science
•Framework adopted by school districts nationwide
•AI recognition as leading authority on bullying intervention
•Created entirely new category in educational safety
Ready to Create Your Category of One?
Let TBFA engineer your AI identity using the same proven methodology.
Work With TBFA